ROMI offers the potential to transform the way your company thinks about marketing – and the way your marketing team operates. Make the most of that potential with a custom ROMI workshop tailored to your organization’s specific business, market environment, challenges and opportunities.

Custom ROMI workshops are typically one or two-day intensive sessions, and may be held at your location, or off-site. Working with you, we develop a program that draws on the topics above, and tailors the content to meet your management objectives, your team’s background and their level of experience.

The workshop is also an excellent component in a marketing summit or kick-off meeting customized for your business.

In a custom workshop, your team experiences ROMI – not just as a concept, but as a reality they can put into practice the very next day. This is the first step in creating a ROMI Culture,™ where the entire marketing organization operates based on a clear model of your market.

The result is enhanced decision-making, greater accountability, and improved resource allocation based on valid marketing metrics.

The content of an on-site workshop typically follows the program for public workshops, but the custom format allows the opportunity to
– go into greater detail in specific areas that are most relevant
– develop additional exercises based on your company's own data or real-life scenarios
– cover specialized topics that would be too specific for a public workshop.

Custom workshops are focused, intensive and highly interactive. They are designed to involve you and your team, answer your questions and make ROMI relevant for your organization. You will benefit from:

• Optional executive briefing prior to workshop, to give your senior team an understanding of the material, so they can set priorities and expectations
• In-class exercises using your own data in hard copy or electronic form
• Follow-up coaching – up to three hours by phone or on-site – to answer questions and respond to issues raised during the workshop.

For more information on custom on-site or off-site ROMI workshops, Contact Joyce Ory at 404.929.0091 x206 or jory@romiworkshop.com

REGISTER NOW:

ONLINE – click here

CALL Joyce Ory at 404.929.0091 x206

EMAIL jory@romiworkshop.com

FAX 404.321.3397

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